A Song for Media – by Liam Mullins
Listening to the radio this morning, I heard U2’s “It’s a beautiful day” and it kind of summed up my week. Unlike last week’s earworm the Rolling Stones “I can’t get no satisfaction” which was far more relevant (and for once I don’t mean Mrs M). It got me thinking in a far too Wogan-esque vein, that we should have soundtracks for our days, and more specifically we should have soundtracks for our job roles.
During my time at Asda we played PJ (“me eyes man, me eyes!”) and Duncan’s “Let’s get ready to Rumble” every day at 4pm in all 300 shops. This was meant to be an audible cue to rumble the shopfloor and get it looking cracking for the late pm trade. I can still remember all the words.
We have a whizzbang wireless thing in our office and have taken to playing entrance songs as people come in every morning. It’s a shame we didn’t have this set up when you dragged yourself into work this time last year Jacko, as it would help explain to new starters the significance of “Man in the Mirror” blaring at 20 decibels as you enter the floor each morning mate.
Anyhow, music is important – and I’ve attempted to have a go at the soundtracks that should accompany our daily toils.
Digital – Stone Roses “I am the resurrection” or maybe a bit of Shaggy “It Wasn’t Me”
TV Buyers – Chumbawumba’s “Tubthumping”. Somehow the lyrics “I get knocked down but I get up again… I drink a lager drink, I drink a cider drink…” have great relevance.
Press buyers – Cyndi Lauper’s “Girls just wanna have Fun”
Media Buyers – Put the person on hold just make sure its playing Kelis’s “ I hate you so much right now…” or how about a bit of Gaga and “Poker Face”
New biz director – livin on a prayer or blondie – “call me”
Finance – Dolly Parton’s “Working 9 to 5” or R Kelly’s bootylicious “bump and Grind” lyrics, “My Minds telling me no…”
Reception – “Cheeky song (touch my bum” by the cheeky girls
Radio Media owners – Too easy. “Video killed the radio star” or perhaps more positively the Corr’s “Radio” from the late 90’s – I always felt sorry for Jim.
Print Media owners – The Simon and Garfunkel classic “Bridge over troubled waters” or if you work at for one of Richard Desmond’s titles maybe the Eminem’s “Stan” is more frequently on your mind?
Outdoor Media owners – The Beatles seminal “Help! I need somebody (or I’m going to go void)”, the lesser known B side
Creatives – much more cerebral – the Pixies “Where is my mind” or the Beatiful South’s “ I need a little time…”
Anyone who works at News Int – “I will survive”
So next time you need to give yourself or your team a rumble about 4pm, download my Media Spotify Playlist and you’ll get to 5.30 in no time.
Now I need to try and work out why my team keep playing a bit of Winehouse “Rehab” when I walk in the door…
Download my Media Playlist Sound of Media
Follow me on Twitter @mullinsarama. Have a cracking weekend. It’s going to be a scorcher.
Walk on, walk on….