It was 50 years ago today that The Beatles released their first single, ‘Love Me Do’.  It peaked a few weeks later at number 17 in the UK charts.  This was quite a feat in those days as they had not undertaken any radio or television appearances before then, certainly no iTunes and the only social media around was word of mouth in the small pubs and clubs up and down the country.   Anyway, the rest, as they say, is history.

Let’s fast forward to 2012 and how many of today’s new artists will the nation be thinking about in 2062?  Quite often their instant, global fame precedes an equally rapid fall into obscurity – let’s call it the Ex-Factor.  Money can’t buy you love.  We live in a fickle online world where the young, connected generation want instant communication, adoration and gratification.  I don’t get it myself as I would quite happily spend a week without any media and I have done.  But, of course, I’m not 15-24 anymore.  Read more on When I was younger, so much younger than today…