So if a client briefed you on a new campaign that needed to demonstrate how much they love coffee, love their customers, and brings their commitment to both coffee and customer care to life, how many of us would have thought “yeah, I know – nodding heads, buried in coffee beans, singing  a cover of a Kiss song”?

But those wonderful people at Karmarama think exactly like that.  T-G-F-T.  Because then we get ads like the “I was made for loving you” new Costa Creative.  I love it – great music, great engagement, great “stickiness”, and it makes me want to drink coffee (and I am a 12-cups-of-builder’s-tea -a-day-kind-of-girl). Read more on Britain’s Creatives We Heart You…