On a recent aeroplane flight, I looked around the cabin and all I saw were people absorbed in their smartphones and tablets of all shapes and sizes. There was even the awfully named cross breed device called the phablet. Well, it is either a phone or it isn’t and, anyway, I think it would be much more fun to call it a tablerone. The latest National Readership Survey (NRS) estimates that 53% of British adults now use a smartphone and 31% use a tablet, with the latter enjoying an incredible 246% increase in just 12 months. Read more on Tablets are plane sailing for publishers…
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