Tag Archives: Search Engine Marketing

Masterclass on Search from Marketing Magazine

Guy Phillipson from the Interactive Advertising Bureau does a really great job in showcasing some of the products and services available to marketers via "Search"….

Sponsored by Latitude, I found this little gem by clicking on a banner (who'd of thought eh?) on the Media Week website.

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Top Of The Search Results To You!

Next week I'll be in Dublin for Search Marketing World 2008. The inaugural conference last year was a great success. A short, sharp injection of searchification with a keynote from Danny Sullivan of Search Engine Land and tracks for the newbie and advanced search marketer alike…

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Future of Search – Some Yahoo! Thoughts

Andrew Tomkins is Yahoo's Chief Scientist. Here he talks to SearchEngineWatch's Kevin Newcomb about Where Search is Heading. He suggests helping users help themselves, by creating "levers" to help them indicate or confirm intent. Clever stuff…

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Going Local In New York

I'm at the Search Engine Strategies conference in New York right now. One chap I've met, Greg Niland, has written one of the best posts I've ever read on how a small, local business should think about marketing itself on the web.

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DigiTalia #6 – SMX – Search Marketing Expo

Having moved on from Search Engine Strategies – Search gurus, Danny Sullivan and Chris Sherman have set up a suite of conferences aimed at the advanced search marketer.

Third Door Media, though Search Marketing Expo, has run successful events in Seattle, Denver & New York, and now have events lined up for Stockholm this week & London 15/16th November.

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Making All the Right Moves

I'm having a running dispute with my postman. He keeps shoving direct mail in my letterbox along with my mail. When I've asked him to stop he claims he can't and there's no way to stop it, so I post it back in the box at the end of my road :-)

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Google Scraps Best Practice Funding

Gotta be careful here, but The Guardian reports that The Big G will end their agency subsidy at the end of 2008.

Damian Burns, Head of Agency Relations at the media giant and someone who can drink Guinness prolifically, says there's been a "mixed reaction."

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DigiTalia #3 – The Big List

Supporting advertisers through blogs and forums means I have to know what other people are blogging about, so I often get asked which online marketing blogs I read.

The best source of SEM & SEO blogs has to be Lee Odden's BIGLIST – a well maintained collection of over 400 - yes 400! - blogs on all things online marketing.

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SES San Jose – Days 3 & 4

Now I'm going to cheat here as, other than seeing Marissa Mayer – VP of Search Products at Google – do a keynote chat with Danny Sullivan, I missed the rest of the sessions because of meetings and briefings we were holding for customers.

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SES San Jose – Day 2

Analytics, click fraud and working the booth…
Allan Dick’s party last night at Hakone Gardens left most of us a little hazy this morning, so how better to clear away the cobwebs but with a 90 minute session on web analytics?!…

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